To say Callaway Golf is riding high these days would be an understatement. In the past month Callaway tour professionals brought home some of golf’s biggest prizes. Still teenage phenom, Lydia Ko, won her second major championship at the ANA Inspiration. England’s Danny Willett closed with a final round 67 to win The Masters and the coveted green jacket. And just last week, Branden Grace won his first PGA Tour event capturing the RBC Heritage on Hilton Head Island. Must be the clubs, right?
Team Callaway certainly thinks so and wanted to put their new 360 Face Cup Technology to the test. Their plan … travel to Hilton Head Island and ask unsuspecting golfers to hit a few shots with their existing irons followed by hitting the new Callaway XROS irons. What is 360 Face Cup Technology you ask? Well, to keep it simple, the entire club face is the sweet spot which guarantees more distance.
To make things fun, Callaway decided to bring in PGA Tour Radio Hosts John Maginnes and Brian Katrek for a little friendly competition to see whose golfers would achieve the most total yards gained. The prize: bragging rights. Team Maginnes consisted of golfers from Palmetto Dunes Oceanfront Resort and Team Katrek filled his squad with golfers from Sea Pines Resort. In order to track the competition down to the yard, Callaway Golf brought in TrackMan technology to capture and report the data. No guessing for this fierce competition!
So, did golfers see increased distance with the new Callaway technology?
Did Team Maginnes triumph over Team Katrek? Watch the entertaining video below to see for yourself…
As 2016 heats up, new professional golf gear is flooding onto courses. It can be hard to decide what gear is best for you, so we’ve scoured top sources to bring you the buzzworthy golf gear that is sure to help you gain a technical edge and keep more drives on the fairway.
photo credit callawaygolf.com
At Palmetto Dunes, we’ve got your every need covered at our three pro shops and with our expert staff. With this how-to guide, you’ll be geared up and hitting the golf course like a pro just in time for the peak of the season!
1. Get fitted.
Your best golf game starts with a professional club fitting. Palmetto Dunes has your fitting needs covered with Chris Wycoff, one of Golf Digest’s 100 Best Club Fitters in America and a dedicated fitter at our Robert Trent Jones Golf Course. At Palmetto Dunes you’ll not only get your clubs fitted, but a complete swing analysis as well! Learn more about our SwingFit analysis here.
2. Grab the #1 iron in golf.
When you’re gearing up for a new golf season, you want to be sure that you’re investing in gear that will help your game. Enter Callaway’s new 360 Face Cup technology. Hype around the new irons that use this technology including Callaway's new APEX irons (pictured above) is building. The 360 Face Cup allows makes the face of the club as efficient as possible. The face is flexible allowing for more consistent ball speeds at every impact location. The overall result is that pretty much everyone will get better distance with these irons.
Our pro shop at the Robert Trent Jones course has both the Callaway Apex and Apex Pro reader to be fitted. We’ve even checked the distance for you! Take a look for yourself in our video.
3. Learn app-solutely everything you can about your favorite courses.
Keep score, view yardages, book tee times and pack a virtual caddie in your pocket with the Palmetto Dunes Golf App, available for free on Apple and Android devices. You can even make a plan for the 19th hole, by viewing menus at our course dining options. Technology like apps and smart watches can help your overall game and keep track as your scores get lower and lower in the process!
4. Track your stats with Smart Watches that let you know your game.
photo credit Garmin International
Understanding your golf game is essential for improving your score, and advances in wearable technology make it easy to get on-the-spot coaching and game analysis. Smartwatches like the Apple Watch can lend an edge that clubs and fitters can’t.Golf-specific devices from Garmin and Bushnell provide a full interface to track swing and distance data in real-time. The watch apps work just like a phone on your wrist and come pre-loaded with map data on many courses, including all three Palmetto Dunes courses. As you use it, it’ll slowly build a complete statistical picture for you to evaluate.
5. Pick the right putter.
Choosing a quality putter is all about understanding the fine-tuned technology and design that goes into making it. A lot of putting is in the feel, but how your club handles, how much it weighs, and how it strikes the ball can help your short game.
Nike has designed the new Method Origin putter to perfect all these factors, and it’s without a doubt a winner, having been used by various PGA Tour winners last year, including four-time major winner Rory McIlroy, who helped test it.
It’s an elite putter aimed at the best players, but it’s surprisingly user-friendly too. In particular, its grooves cut down on skidding, giving both experts and amateurs a lot more consistency no matter how the ball is hit.
This club is a great tool to tackle the kind of complex greens you’ll find on the bottom half of the George Fazio course.
The best gear in the business won’t improve your game the way consistent practice will, so it’s time to start planning your golf getaway to Palmetto Dunes! We’ve got some of the best golf courses on Hilton Head Island, and our daily lessons and clinics – and expert golf instructors – are just what you’ll need to take your golf game up a notch in the 2016 golf season. So get shopping, grab your gear, and we’ll see you on the green!